Bad news. The cart abandonment rate in the travel industry is higher than any other - with abandonment rates of 81%. The good news is, weve researched and benchmarked the global top 50 travel websites to bring you the best practice on reducing booking abandonment while keeping your customers happy.
New Brand Aligns with Companys Focus on Experience-Based Travel
Google - love it or hate it - plays an important part in almost every part of the travel ecosystem.
Make no mistake - the entry of Amazon into the online travel business could have far-reaching consequences, especially for the powerful online travel agency incumbents.