CW has appointed Robyn Arnell Brenden as Senior Vice President & Chief Accounting Officer and Fernanda Petto as Vice President of Financial Planning & Analysis, to its dedicated Finance Leadership team. Both will report into Michelle Frymire, Executive Vice President and Chief Financial Officer who joined the business in January. These new appointments will see Robyn lead the global accounting and control organization and Fernanda will lead corporate financial planning and analysis.
“With both Robyn and Fernanda’s appointments, our Finance organization will continue to successfully accelerate its efforts in delivering world class business partnership, analytics, data and support to the wider CWT business,” Frymire said. “I’m delighted to welcome both Robyn and Fernanda to the Finance Leadership team, who bring with them a wealth of experience and skill from a broad set of industries, making them uniquely suited for these roles.”
Prior to joining CWT, Robyn held several positions at Marriott & Starwood Hotels including SVP Finance, VP & Corporate Controller and Chief Audit Executive, as well as having worked for Promus Hotels. Most recently Robyn was the VP Controller for Sprouts Farmers Market and has a long track record of successfully transforming, developing and leading standardization of a global accounting function.
Before joining CWT, Fernanda was at Mosaic, where she was the director of Corporate FP&A for the past seven years. Prior to this, she spent six years at General Mills Inc, where she held several financial leadership positions. She brings to the business significant multi-industry experience, having worked for companies such as Avaya, Cisco Systems and BankBoston.
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