The Global Business Travel Association (GBTA) yesterday announced a special one-on-one session in its line-up of Center Stage content for the 50th edition of GBTA Convention, held August 11-15, 2018 in San Diego. This session is made possible by RoomIt by CWT.
Marriott International President and CEO Arne Sorenson will take the stage on Monday, August 13 to share his outlook on the future of hospitality. He will provide insight on the progress of the integration of Starwood, the ever-changing hospitality marketplace and how hotel brands are changing to cater to today’s travelers during an interview with GBTA Executive Director and COO Michael W. McCormick.
“As we explore the future of hospitality, many questions arise for travel professionals including how far will the era of mergers and acquisitions go, will the proliferation of brands continue and more,” said Christle Johnson, GBTA president. “We look forward to Arne sharing his perspective on what hospitality leaders can do to differentiate themselves in today’s marketplace and what buyers need to know to build successful hotel programs in the future.”
Held at the San Diego Convention Center, GBTA Convention 2018 will bring together over 7,000 business travel professionals from more than 50 countries across the globe. It will feature world-class keynote speakers, more than 100 industry-leading education sessions, the largest business travel expo floor, a wide selection of professional development opportunities and much more, providing attendees the opportunity for professional development and to get business done.
Attendee registration remains open. More info on programs and speakers will be unveiled throughout the coming weeks. For the latest developments and more information, please visit gbta.org/convention.
Media registration is complimentary and available online. GBTA’s fourth annual Media Day on August 12, 2018 will feature back-to-back news announcements throughout the morning from top travel companies around the world, giving media an exclusive pass to the latest travel industry news. GBTA will also host a special cocktail reception for reporters made possible by Kenya Airways, Monday evening at 6:15 pm PDT.
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