Tourism boards are making millennials a priority as they are expected to spend more on travel next year than any other age group.
Cross-device targeting is complex. But dont let it intimidate you. We explain two reasons travel marketers need a cross-device strategy.
According to Phocuswright, travelers tend to have higher disposable incomes and a greater propensity to spend more in general. In fact, heavy travelers are super consumers.
With 100 million unique visits each month coming from travelers, YouTube is an ideal place to engage with travelers through video content.