2003-03-18
March 17, 2003 | After the Internet bubble burst, pundits hurled plenty of dot-bomb epithets at Brent Hoberman. None of it fazed the energetic, 34-year-old chief executive and co-founder of London online travel service Lastminute.com PLC. Sure, the stock cratered, plunging 97% from its $8.77 peak on Mar. 14, 2000, the date of its initial public offering, to a nadir of 25 cents on Sept. 19, 2001. But Hoberman never gave up his dream of building Europe's largest e-travel business -- and never dropped the dot-com suffix. "The best motivation for our staff was to see new sales records every day," he says. "Any pessimism was wiped out by that."